Wagshal's

A family-owned and operated delicatessen with more than 80 years in business, Wagshal's, a Washington institution, enjoys a long tradition of customer satisfaction and gourmet catering.

Developing an online solution for Wagshal's involved learning how their three businesses – delicatessen, gourmet shop and catering – interact. For Wagshal's, we built a system that allows customers to place orders online, while the actual transaction is conducted upon pickup or delivery.

Wagshal's is excellent at what they do. Our goal was to find solutions that mesh with their established operations so that they can concentrate on what they do best – satisfying customers and building warm, long-lasting relationships with their local customers.

Solutions for Wagshal's included:

  • Development of an elegant Web site, including simple navigation, and hundreds of mouth-watering photos to show off all of their goods and services.
  • A simple, custom-designed content management system used by store staff to update inventory in real-time, as well as content (product descriptions, photographs, etc.) on the Web site.
  • An online database to streamline their operations and cross-business inventory – allowing customers to place orders at their convenience, and making it possible for staff to change information about items, including availability, on the fly.
  • E-mail newsletter template.
  • E-mail newsletter signup and archives.
  • News and information sections promoting in-store events, specials and holiday offerings.

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